Packaging

Both Priority Metrics Group principals spent years in corporate strategy roles within a major global packaging company prior to founding PMG.  Leveraging our packaging expertise, PMG has completed hundreds of market research projects in all segments of the packaging industry. Our packaging market research projects include all types of packaging, materials, processes, end use markets, sustainability, and machinery.   

PMG's Packaging Areas of Expertise:

  • Sustainable packaging and materials
  • Transport and protective packaging
  • Consumer packaging
  • Secondary and e-commerce packaging
  • Flexible packaging
  • Rigid packaging
  • Printing
  • Coatings and laminates
  • Packaging machinery¬†
  • Associations and collaborative engagements

Portfolio of Successful Projects

  • Market-driven new product innovation
  • Competitive analysis for a packaging machinery manufacturer
  • Segmentation analysis in food packaging underpinned by growth opportunity identification
  • Identification¬† of new and adjacent markets to support revenue growth
  • Customer satisfaction surveys offering actionable competitive insights
  • Identification of opportunities in e-commerce packaging for fresh and frozen goods
  • Value assessment of new sustainable packaging solutions
  • Opportunities for geographic expansion
  • Business growth assessment for machinery services centering on specialized packaging
  • Evaluation of proposed value proposition for transport packaging segments
  • Assessment of¬† future print technology

A Sample of PMG Packaging Clients: