Pre Acquisition - Commercial Due Diligence

Commercial due diligence is the process that a prospective buyer undertakes when gauging a company’s future commercial potential.  PMG’s Commercial Due Diligence process is a robust, customer-centric process that collects both quantitative and relevant qualitative data tailored to support the overall due diligence process. The final deliverable is a fact-based, data-driven report providing the necessary input to better predict the future performance and potential for earnings of the target business.  The entire process is designed to be completed in only a few weeks, aligning with compressed timelines common to private equity deals.  The result is a clear understanding of the security of the future revenue stream and target long-term competitive advantage, including:

• Determine size and growth of the addressable market for a target company’s product and service offerings to validate the target company’s claims about the growth potential of the market
• Assessing how realistic the future revenue/ EBIT projections are based on past performance and market conditions
• Evaluating the target company’s performance against customer requirements
• Determining the alignment of offerings with customer needs and identifying performance gaps
• Identifying what attributes are important in driving customer satisfaction and loyalty through proprietary analysis of the Net Promoter Score (NPS)
• Assessing the target’s competitive position, identifying gaps in relative performance in the areas critical to share growth
• Providing insight to the target company’s overall relative competitive strengths and weaknesses
• Review current and potential market segmentation schema
• Understand the synergies the buyer may offer the targeted company that may accelerate or increase the growth potential