Rapid Innovation – A Guide to Innovation Success
Rapid Innovation can deliver 2 -3 new product/service opportunities every 16 weeks in new and/or adjacent markets. The following articles explain why companies are failing in innovation, why it is important, and how to achieve rapid innovation.
Most Companies Feel Innovation is Slow
60% of companies say it takes a year or longer to create new products, with almost one-fourth saying it takes over two years from ideation to launch.
Rapid Innovation Drives Performance
High-performing companies have an innovation plan and were 3 times more likely to strive for first-mover. While low-performers have an ad-hoc approach to innovation.
PMG’s Rapid Innovation Process
Delivers 2 -3 new product/service opportunities every 16 weeks which: leverages a current competency, has the potential to generate a $50+ million within sales in 5 years, and achieve stated margin hurdle rates.
